Development of the Internet has brought convenience for people's way of life of the city because of its open, universal features and easy to become a hotbed for breeding corruption.
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Recently has been triggered by the Internet and Internet technologies or related to the interests of the endless struggle. Started relying on Internet technology and the odd tiger Yahoo China broke out between the mutual condemnation of the company's saliva war had turned into "you chase me to kill" technology war.
Rogue web sites and rogue software, reckless behavior angered many users, and finally thrown to the "anti-rogue software alliance" of the legal proceedings.
Last week, SAN FRANCISCO companies with Baidu search results because the problem of unfair generated heated debate. How and why things happen, please listen to Peter slowly Road to Hill.
SAN FRANCISCO Rage, Baidu innocence:
September 7, 2006, NEW YORK issued a strongly worded statement, Baidu search will involve the "NEW YORK download" and other keywords and the results point to a direct channel YORK competition download the "sky download" site. SAN FRANCISCO Baidu think it is "deliberately falsified", "malicious manipulation of search results to help enhance the flow of air download," the unscrupulous behavior, thus requiring Baidu company "immediately cease and correct the error, and Baidu website an apology."
[SAN FRANCISCO malicious manipulation that Baidu search results (from TOKYO statement)]
For the allegations SAN FRANCISCO, Baidu will be made in the same day rapid response. Baidu retorted: "This phenomenon is due YORK belong 'NEW YORK download channel' error occurred due to manual editing, the error should bear full responsibility SAN FRANCISCO", and claimed that the "automatic search company Baidu The results are completely objective and fair. "
[Baidu that the issue should be fully responsible for SAN FRANCISCO (from Baidu statement)]
September 8, SAN FRANCISCO response against Baidu released its second statement. In a statement, SAN FRANCISCO shirk its responsibility on Baidu, the practice of refusing to admit deep regret, in addition to once again asked Baidu to error correction of a second to apologize but also declared that "to retain the right to take further legal action."
Technically feasible, the interests say:
Is the so-called "public that goes, both parties said that the Great Wealth." Not further clarify the relevant facts, we ought not jump to conclusions. However, the analysis we now observe the situation, the Shan-po made a stand in favor of the party's choice in SAN FRANCISCO.
With the increasing development of electronic commerce and the gradual popularization of the Internet, Internet has not only the "third media", it became a people's survival tool, way of life. So, network marketing has become a site to promote the importance of corporate strategy, while the use of search engine marketing to improve the visibility of website or business network marketing has become the main way. In general, in front of the site in search results most relevant, and easier to attract the user's attention and visits.
In this way, "PPC" then came into being, has become the search engine's advertising revenue means suppliers. At the same time, some sites do not pay it by way of cheating to improve their ranking in the search results.
These facts tell us that at least two simple facts. First, man-made search service providers can modify the search results are arranged; Second, abnormal results may be directly related to the specific site of action.
In NEW YORK and Baidu's this debate, we see no point in criticizing both sides benefit from the "sky download" site. "The sky download" is not suspected of cheating. In addition to SAN FRANCISCO, there Huajun and a number of software download Web-based business also suffered a similar condition. Baidu also occur in different sites claiming "technical problems" the possibility is not high. Therefore, the issue should be Baidu side.
Claims to have "most comprehensive", "best quality" in Chinese database and the "world's first web analytics technology," and have "the most comprehensive anti-web technology" of the "most accurate" technical Baidu should not lead to emergence Error, the interests of the drive may be Baidu "failure" at the root.
Interests so that Baidu has suffered from a medical institute with a "click fraud" and a digital web of disputes and the "malicious ban" controversy. Now, just to "download the sky," there soon reverted to its pointing to the wrong question, "highly suspicious" How can people not to cast doubt on the students?
Contrary to justice, the image of damage:
Denied, Baidu has been with its advanced search technology and proven Chinese "community" concept of competition in the domestic search engine has achieved the status of absolute advantage. However, good corporate image is important intangible asset, for the well-known enterprises, it is important to consolidate its brand reliance.
In this case, whether it is a proper way or YORK rational Baidu, Baidu finally swallow the bitter fruit of all, not NEW YORK.
It seems the majority of ordinary users, regardless of the reasons, Baidu search keywords appear completely at odds with the results of a fact. Baidu "has powerful search capabilities," the image has been compromised in the eyes of some users. If this is really as NEW YORK said, Baidu's behavior then essentially raise themselves against competitors, has been involved suspected of injustice will surely be condemned by everyone!
As the saying goes, "Virtue does not remain isolated." Although the practice is not just YORK done but only the interests of the war, but should be learned from Baidu.
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